Optimizing Blogs by focusing on content niches

If you conduct business online, you need to use website analytics to track how well your site is doing. Otherwise, you're essentially running your business blind and will have no insight into your site's effectiveness. Your website or company logo should be present on every page, and when clicked it …

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How to deal with SERPs

A URL is one of the first things a search engine uses to determine page rank, which is why it is really important to make your URLs easy to crawl. What constitutes a great user experience and what Google is able to analyze are the elements that are always changing …

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Facts about content that will make you think twice

SEO can be difficult to understand and due to its ever changing nature, it can feel like a chore to keep up. Always avoid getting backlinks from pages where you don't have any control. The last thing you would want is to have hundreds of backlinks you can't remove. Both …

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Revel in constraints (not restraints)

One of the problems international businesses continuously need to address is identifying themselves as "local" in the eyes of the search engines. Put your money into marketing until you build a Web presence and set aside the revenues. Make sure your target keyword is part of the title tag, ideally …

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